Global E-Cigarette Market To Advance At Over 9.0% CAGR during 2020–2030

The global e-cigarette market revenue stood at $15.7 billion in 2019, and it is predicted to surge to $39.0 billion by 2030. According to the estimates of the market research company, P&S Intelligence, the market will progress at a CAGR of 9.2% from 2020 to 2030 (forecast period). The North American region is predicted to hold a large number of shares in the e-cigarette market during the forecast period. 

This will be because of the presence of a large customer pool in the region. Additionally, the ballooning utilization of these products by young individuals is also expected to propel their sales in the coming years. For instance, in 2019, there were nearly 14 million e-cigarette users in North America. Further, the declining popularity of tobacco smoking is also predicted to create immense growth opportunities for e-cigarette producers in the region in the forthcoming years. 


Depending on product, the e-cigarette market is divided into vaporizer, cig-a-like, T-vapor, and vape mod. Out of these, the T-vapor category is predicted to demonstrate the highest growth rate in the market in the coming years. T-vapor is very popular in South Korea and Japan, where people are increasingly preferring tobacco flavor and these products, on account of their similarity to conventional tobacco-based products.

Besides, the sales of these products are also soaring in the U.S., the U.K., Germany, China, and Russia. The major factors driving the expansion of the market are the abundant availability and social acceptance of electronic cigarettes. In addition, the projection of these devices as safer alternatives to conventional variants is also predicted to propel the progress of the market across the world in the coming years.

Hence, it can be safely said that the demand for e-cigarettes will surge sharply in the coming years, primarily because of the growing demand for alternatives to tobacco-based products and their rising social acceptance all over the world.

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